Three Swedish candy shops opened in San Francisco within a year
Something is happening in San Francisco. In the span of about a year, three shops dedicated to Swedish candy have opened their doors across the city, from the Marina to Cow Hollow to the Haight. Swedish candy, the TikTok-fueled obsession with Scandinavian pick-and-mix, has officially become a San Francisco thing.
Here is every Swedish candy shop in San Francisco right now, who runs them, and what to try at each one.
Plock: Cow Hollow’s Swedish pick-and-mix
Address: 3101 Fillmore St, San Francisco, CA 94123 (Cow Hollow)
Opened: September 12, 2026
Follow: Instagram @plockcandy · TikTok @plockcandy
Web: plockcandy.com
Plock is the real deal, an authentic Swedish lösgodis (pick-and-mix) shop run by Swede Louise Norman, who moved to San Francisco from Sweden and wanted to bring the Saturday candy tradition with her. Norman previously worked as a category manager at ICA Gruppen, Sweden’s leading grocery retailer, so she knows candy. “Plock means ‘to pick’ in Swedish,” she says, “and that is exactly what the Swedish candy store experience is all about.” Her pitch is simple: “A little piece of Sweden, now in San Francisco.”
Inside: self-serve walls with over 150 types of candy: gummies, chocolates, caramels, sour candy, licorice, foam candy, and chewy classics, scooped into bags by weight. Early visitors report prices around $18 per pound, which is standard for premium pick-and-mix in the US. The Infatuation has already listed it, noting it follows “on the heels of Lil Sweet Treat in the Marina” as another neighborhood pick-and-mix spot.
Lil Sweet Treat: the Marina’s sour headquarters
Address: 2209 Chestnut St, San Francisco, CA 94123 (Marina District)
Opened: June 2026
Follow: Instagram @lil.sweet.tr · TikTok @lil.sweettreat
Web: lilsweettreat.com
Lil Sweet Treat beat Plock to the punch by a few months, opening in June 2026 on Chestnut Street. This one leans sour. If your idea of Swedish candy is the face-puckering stuff, this is your shop. The Infatuation’s review put it bluntly: “Sour candy-lovers will never get bored of Lil Sweet Treat.” It holds a 4.5-star rating on Yelp across 19 reviews, which for a months-old candy shop is a strong signal.
Candy’s Candy Shop: the Haight comeback story
Address: 1352 Haight St, San Francisco, CA 94117 (Haight-Ashbury)
Follow: candys.com
The most San Francisco story of the three. Candy’s is a longtime Haight Street candy institution that nearly died when a fire destroyed the shop in April 2025. What saved it? Swedish candy. Owner Max Kolegue, a 15+ year food and beverage veteran formerly of PepsiCo and Kraft Heinz, leaned into BUBS and the Swedish candy wave to fuel the comeback, reopening in late July 2025. FoodNavigator-USA covered the turnaround: “How Swedish candy helped save a San Francisco candy shop.” Kolegue is a believer: “I don’t think Swedish candy is going anywhere. The market is going to double in the next couple of years.”
And down south: Kändi’s LA empire
San Francisco does not have a monopoly on California Swedish candy. In Los Angeles, Kändi has built a three-store mini-empire: the Studio City flagship (12188 Ventura Blvd), Santa Monica (1230 Montana Ave), and Westfield Century City, all opened between February 2025 and August 2026. Founder Lucas Halac is refreshingly honest about his credentials: “I am not Swedish myself, so I am still pretty new to this all. But I have done a lot of research and learned about the culture.” His take on why it works: “It tastes better than the candy in the US and it is made with no HFCS, no artificial dyes, no artificial flavoring, and healthier ingredients in general.” His personal favorite? BUBS Tutti Frutti: “the texture is what makes you love it so much. People describe it as foamy.”
Kändi also ships nationwide with free shipping over $60, so even if you are not in LA, their pre-packed BUBS mixes are an option. Follow them at Instagram @swedishkandi and TikTok @swedishkandi.
How much does Swedish candy cost in San Francisco?
In-store pick-and-mix in SF runs around $18 per pound at the dedicated shops, on par with premium candy stores nationally. For comparison, pre-packed Swedish candy mixes online run $19.99 per pound from shops like Sötsak. See our product price comparisons to see how the numbers stack up before you go.
Not in the Bay Area? Our guide to buying Swedish candy in US stores covers every state, including the new Target rollouts.
Frequently Asked Questions
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San Francisco has three dedicated Swedish candy shops: Plock (3101 Fillmore St, Cow Hollow), Lil Sweet Treat (2209 Chestnut St, Marina), and Candy’s Candy Shop (1352 Haight St, Haight-Ashbury). All three opened between 2025 and 2026.
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For the authentic Swedish pick-and-mix (lösgodis) experience, Plock in Cow Hollow is the closest to the real thing: 150+ varieties run by a Swedish founder. For sour candy, Lil Sweet Treat in the Marina is the specialist. For the classic SF candy shop vibe with a Swedish selection, Candy’s on Haight Street is the pick.
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Expect around $18 per pound at San Francisco’s pick-and-mix shops, based on early visitor reports. Pre-packed Swedish candy online typically runs $15–$20 per pound. Compare current prices on our product pages.
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Yes. Kändi operates three Swedish candy stores in LA (Studio City, Santa Monica, and Westfield Century City) and ships nationwide with free shipping on orders over $60.