17% discount
SwedishCandy.com
BUBS Candy
BUBS – the Swedish candy sensation that's quietly taking America by storm. Born in Sweden, these soft and chewy gummy candies have built a cult following across the US, and honestly, once you try one, it's not hard to see why. BUBS Godis, as the Swedes call it, brings that unmistakable Scandinavian candy craftsmanship to every single bite – pillowy, melt-in-your-mouth texture with a chew that feels almost therapeutic. Americans are going absolutely wild for flavors like Sweet Banana Toffee, Strawberry Vanilla, Tutti Frutti, and Lemon Raspberry – each one a little flavor adventure that keeps you reaching back into the bag. What people love most? That perfect balance between soft and chewy, never too firm, never too sticky – just pure candy bliss. Swedish candy has long been celebrated for its quality, and BUBS is the shining ambassador bringing that tradition stateside. Find your favorite flavor and join the thousands of Americans who've already made BUBS their go-to candy obsession!
Browse & Shop BUBS
BUBS Candy
BUBS – the Swedish candy sensation that's quietly taking America by storm. Born in Sweden, these soft and chewy gummy candies have built a cult following across the US, and honestly, once you try one, it's not hard to see why. BUBS Godis, as the Swedes call it, brings that unmistakable Scandinavian candy craftsmanship to every single bite – pillowy, melt-in-your-mouth texture with a chew that feels almost therapeutic. Americans are going absolutely wild for flavors like Sweet Banana Toffee, Strawberry Vanilla, Tutti Frutti, and Lemon Raspberry – each one a little flavor adventure that keeps you reaching back into the bag. What people love most? That perfect balance between soft and chewy, never too firm, never too sticky – just pure candy bliss. Swedish candy has long been celebrated for its quality, and BUBS is the shining ambassador bringing that tradition stateside. Find your favorite flavor and join the thousands of Americans who've already made BUBS their go-to candy obsession!
Browse & Shop BUBS
Best Deals on BUBS Candy
SwedishCandy.com
The BUBS Box – 20-pack
Swedish Candy Land
BUBS Goody Banana/Toffee Sweet Ovals
23% discount
Swedish Candy Land
Bubs Mini Mix
33 Products with BUBS
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50% discount
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BUBS Swedish Candy Mix – 4.4 lb
25% discount
SwedishCandy.com
BUBS Swedish Candy Mix – 2.2 lb
23% discount
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Bubs Mini Mix
20% discount
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Swedish Candy BUBS Pick-N-Mix – 144 Packs
35% discount
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Swedish Bubs Candy Pick-N-Mix – 10 Pounds – THE ULTIMATE MIX
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Bubs Salty Licorice Skull
Swedish Candy Land
Bubs Raspberry/Licorice Skulls
Swedish Candy Land
Bubs Cool Cola Skull
Swedish Candy Land
BUBS Goody Banana/Toffee Sweet Ovals
25% discount
Swedish Candy Land
Bubs Sour Skull
Swedish Candy Land
Swedish Candy BUBS Pick-N-Mix – 1/2 lb
Swedish Candy Land
Bubs Sour Raspberry Skull
Swedish Candy Land
BUBS Goody Strawberry/Vanilla Sour Ovals
Swedish Candy Land
BUBS Goody Sour Raspberry and Blueberry Ovals
32% discount
Swedish Candy Land
Swedish Candy BUBS Pick-N-Mix – 1 lb
20% discount
SwedishCandy.com
BUBS Strawberry Vanilla Ovals
SwedishCandy.com
The BUBS Box – 20-pack
SwedishCandy.com
The BUBS Box – 10-pack
20% discount
SwedishCandy.com
BUBS Rasberry Licorice Skull
20% discount
SwedishCandy.com
BUBS Sour Ovals
31% discount
SwedishCandy.com
The BUBS Box – 5-pack
20% discount
SwedishCandy.com
BUBS Sour Raspberry Skull
20% discount
SwedishCandy.com
BUBS Lemon Raspberry Skull
20% discount
SwedishCandy.com
BUBS Banana Toffee Ovals
17% discount
SwedishCandy.com
BUBS Swedish Candy Mix – 1.1 lb
19% discount
Mums Candy
Gluten Free Swedish Mix with BUBS
19% discount
Mums Candy
Marshmallow and Jelly Swedish Candy Mix
19% discount
Mums Candy
Licorice Swedish Candy Mix With BUBS
Mums Candy
All-In-One Party Mix
19% discount
Mums Candy
Sweet Swedish Mix With BUBS
19% discount
Mums Candy
Sour Swedish Mix With BUBS
19% discount
Mums Candy
Sweet and Sour Swedish Mix With BUBS
What Does #SwedishCandy on TikTok
Say About Bubs Candy?
What Makes BUBS Candy So Special?
If you’re here, chances are someone handed you a BUBS candy at a party, you spotted the bag at a store, or you fell down a Swedish Candy rabbit hole online. Welcome. You’re in the right place. BUBS is one of Sweden’s most beloved candy brands — these soft, chewy, pillowy little gummies have been making Swedes happy for decades. Now they’re doing the same for Americans, and honestly, it’s not hard to see why.
Unlike most gummy candy you find at American drugstores, BUBS brings something completely different. The texture is softer — foamy, almost airy — and the flavors are bolder and more layered. There’s a quality to each piece you can actually taste. Swedes take their candy seriously. Saturday candy culture, known as “lördagsgodis,” is basically a national tradition — and BUBS is one of the crown jewels. When you eat BUBS, you’re not just snacking. You’re tasting decades of Swedish Candy craftsmanship.
The BUBS Flavor Lineup
This is where things get fun. BUBS doesn’t do boring flavors — every variety is layered, bold, and worth trying at least once. Here’s what to expect:
Lemon Raspberry — Tart lemon hits you first, just enough to make your mouth pucker, and then the raspberry swoops in with this rich, almost jammy sweetness. The sour-to-sweet ratio is perfect. If you like your candy with a kick, start here.
Sweet Banana Toffee — This one surprises people every time. The banana comes first, bright and fruity, then the toffee creeps in with this warm butterscotch thing that just works. It shouldn’t work this well, but it does. This is the personal favorite around here — we’ve gone through way too many bags of these.
Strawberry Vanilla — Classic done right. The strawberry is sweet and jammy, and the vanilla rounds everything out into something smooth and easy to eat. If you’re new to BUBS, this one’s a safe and delicious starting point.
Tutti Frutti — The party flavor. A full-on burst of mixed fruit that’s cheerful and impossible to eat just one of. Great for sharing. Or not sharing. We don’t judge.
What ties all of these together is that signature BUBS texture — soft, foamy, and perfectly chewy without ever being tough or sticky. It’s somewhere between a marshmallow and a gummy, and once you’ve had it, regular gummy bears just don’t hit the same way. Oh, and almost all BUBS candy is gelatin-free, gluten-free, and made without high-fructose corn syrup. Real sugar, real colors, real Swedish Candy.
Where to Buy BUBS Candy — Best Deals and Stores
Finding BUBS in American stores can still be a bit of a treasure hunt depending on where you live, which is why online shops are your best bet. The good news? Several great Swedish Candy stores now carry BUBS, and prices vary — which is exactly why we built SwedishCandy.io. Compare prices across stores, find the best deal today, and skip the fifteen-tab research project. We do the homework so you can just pick your favorite flavor and start snacking.
Swedish Candy Land
Bubs Sour Raspberry Skull
Swedish Candy Land
BUBS Goody Banana/Toffee Sweet Ovals
Swedish Candy Land
Bubs Cool Cola Skull
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Summer Shipping Warning
BUBS foam candy is heat-sensitive. When temperatures climb above 85°F, the soft foam texture can melt and stick together. If you are ordering during summer, look for stores that offer insulated shipping or cold packs. Store your BUBS in a cool, dry place — or pop them in the fridge for an extra satisfying crunch.
BUBS Candy Price Comparison
BUBS is sold across most Swedish Candy stores in the US, and prices can vary quite a bit depending on bag size, store, and whether you are buying individual bags or a mix. Below is a side-by-side comparison of popular BUBS products so you can spot the best deal without bouncing between ten browser tabs.
| Product | Store | Price | Weight | $/lb | Tags | |
|---|---|---|---|---|---|---|
| Swedish Candy Land | $2.99 | 3.2 oz | $15.07 |
V GF GL
|
Go to shop | |
| Swedish Candy Land | $3.99 | 3.2 oz | $20.11 |
V GF GL
|
Go to shop | |
| Swedish Candy Land | $3.99 | 3.2 oz | $20.11 |
V GF GL
|
Go to shop | |
| Swedish Candy Land | $3.99 | 3.2 oz | $20.11 |
V GF GL
|
Go to shop | |
| SwedishCandy.com | $3.99 $4.99 | 3.2 oz | $20.11 |
V GF GL
|
Go to shop | |
| Swedish Candy Land | $4.38 | 3.2 oz | $22.07 |
V GF GL
|
Go to shop |
Sorted by best value ($/lb). Prices from affiliate partner stores and may change.
Beyond BUBS — More Swedish Candy to Try
If BUBS got you hooked, you are just getting started. Most BUBS products fall into the sour Swedish Candy or foam and marshmallow category — two flavors Sweden does better than anyone. And here is the good news: every single BUBS product is vegan and gelatin-free, so if that matters to you, the entire lineup is fair game.
Ready to find the best price on BUBS? Check our today’s deals page for the latest discounts across all stores, or browse the most popular Swedish Candy to see what other people are buying right now.
Frequently Asked Questions
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BUBS is a Swedish candy brand known for its soft, chewy gummy candies. Founded in Sweden, BUBS has become one of the most recognizable Scandinavian candy brands, famous for their skull-shaped sweets, foam candies, and fruit-flavored ovals. Their candies are made with a distinctive pillowy texture that sets them apart from American gummies — soft, never too firm or sticky.
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Several online stores ship BUBS candy across the United States. On SwedishCandy.io, we compare prices from multiple US-based retailers so you can find the best deal. Stores like SwedishCandy.com, ScandyCandy, and Swedish Candy Land all carry a wide selection of BUBS products with shipping throughout the US.
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Many BUBS candies are both vegan and gluten-free, but it depends on the specific product. BUBS offers a range of candies that use corn starch instead of gelatin, making them suitable for vegetarians and vegans. On SwedishCandy.io, each product listing clearly shows whether it’s vegan (V), gelatin-free (GF), or gluten-free (GL) so you can easily find options that match your dietary needs.
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The most popular BUBS flavors among US candy lovers include the Strawberry Vanilla Ovals, Sweet Banana Toffee Ovals, Tutti Frutti Skulls, and Lemon Raspberry Skulls. The iconic skull-shaped candies are especially popular and have become something of a signature for the brand. For sour candy fans, the Sour Ovals and Sour Raspberry Skulls are top picks.
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SwedishCandy.io is a comparison site — we don’t sell candy ourselves. Instead, we track prices across multiple US-based online candy stores and show you where to find the best price for each BUBS product. Every listing includes the price per 100g so you can easily compare value across different bag sizes and retailers.
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