19% discount
Mums Candy
Swedish Chocolate
Swedish chocolate – the category that proves Sweden doesn't just do gummies and licorice. While the foam candy and sour picks have been stealing the TikTok spotlight, Swedish chocolate has been quietly building its own devoted American fanbase, and once you've tried it, the reason is pretty obvious. There's a smoothness and a depth to Swedish chocolate that feels different from what you'll find in the average American candy aisle – richer, more balanced, and made with a quality of ingredients that you can genuinely taste in every bite. Marabou, Sweden's most iconic chocolate brand and a national institution since 1916, leads the charge with its silky milk chocolate that has had Americans ordering online after a single square. Then there's Daim – that irresistible combination of crunchy almond toffee coated in milk chocolate that has been making people stop mid-bite since 1953. Kexchoklad, the crispy wafer bar layered with chocolate that Swedes have been reaching for on hiking trips and movie nights for over a century. And Polly, the chocolate-covered toffee candy that is pure Swedish comfort in every piece. Swedish chocolate is where tradition meets quality, and once you've had the real thing, it's a very hard category to walk away from.
Browse & Shop Swedish Chocolate
Swedish Chocolate
Swedish chocolate – the category that proves Sweden doesn't just do gummies and licorice. While the foam candy and sour picks have been stealing the TikTok spotlight, Swedish chocolate has been quietly building its own devoted American fanbase, and once you've tried it, the reason is pretty obvious. There's a smoothness and a depth to Swedish chocolate that feels different from what you'll find in the average American candy aisle – richer, more balanced, and made with a quality of ingredients that you can genuinely taste in every bite. Marabou, Sweden's most iconic chocolate brand and a national institution since 1916, leads the charge with its silky milk chocolate that has had Americans ordering online after a single square. Then there's Daim – that irresistible combination of crunchy almond toffee coated in milk chocolate that has been making people stop mid-bite since 1953. Kexchoklad, the crispy wafer bar layered with chocolate that Swedes have been reaching for on hiking trips and movie nights for over a century. And Polly, the chocolate-covered toffee candy that is pure Swedish comfort in every piece. Swedish chocolate is where tradition meets quality, and once you've had the real thing, it's a very hard category to walk away from.
Browse & Shop Swedish Chocolate
Best Deals on Swedish Chocolate
28% discount
Swedish Candy Land
Swedish Candy Chocolate Pick-N-Mix – 1 lb
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Cloetta Polly Original
Swedish Candy Land
Fazer Dumle Original
25 Products with Chocolate
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Swedish Candy Land
Marabou Milk Chocolate Bar Lotus Biscoff
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Cloetta Kexchocklad Mini Wafer
Swedish Candy Land
Marabou Noblesse Sea Salt Crisp
Swedish Candy Land
Marabou Helnöt
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Marabou Chocolate Sea Salt
Swedish Candy Land
Marabou Non Stop
Swedish Candy Land
Marabou Japp Dubbel
Swedish Candy Land
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Swedish Candy Land
Marabou Orange Crunch
Swedish Candy Land
OLW Smash Snacks
Swedish Candy Land
Fazer Dumle Original
Swedish Candy Land
Marabou Schweizernöt
Swedish Candy Land
Cloetta Kexchoklad Chocolate Wafer
Swedish Candy Land
Marabou Noblesse Orange Crisp
Swedish Candy Land
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Swedish Candy Land
Cloetta Polly Milkchoco
Swedish Candy Land
Marabou Dubbel Nougat
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Cloetta Polly Original
28% discount
Swedish Candy Land
Swedish Candy Chocolate Pick-N-Mix – 1 lb
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Mums Candy
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All-In-One Party Mix
Swedish Chocolate — Why It Tastes So Much Better
If you’ve ever had a Marabou bar, you already know. Swedish chocolate tastes different — smoother, creamier, richer — and there’s a real reason for that. Swedish chocolate is made with higher-quality milk, more cocoa butter, and none of the waxy fillers or artificial flavoring you find in a lot of American chocolate. It’s the kind of chocolate that actually melts on your tongue instead of just sitting there.
Marabou is the big name — it’s basically Sweden’s national chocolate. Every Swede has a Marabou flavor they swear by. The classic Mjölkchoklad (milk chocolate) is creamy and rich in a way that’s hard to describe until you try it. Daim is the crunchy almond caramel one that shows up in IKEA sometimes. And there are dozens of other flavors — mint, hazelnut, cookie, fruit and nut — all with that same smooth Swedish base.
Beyond Marabou — Swedish Chocolate Bars and Candy
Swedish Candy shops in the US carry more than just bars. You’ll find chocolate-covered foam candy, chocolate-dipped licorice (yes, really — and it works), chocolate mix bags, and seasonal chocolate treats. If you’re coming from the gummy side of Swedish Candy and haven’t explored the chocolate yet, you’re missing out. It’s a whole other world of “why is this so much better than what I’m used to?”
Where to Buy Swedish Chocolate — Best Deals and Stores
Marabou and other Swedish chocolate bars are available from several online Swedish Candy shops in the US, and prices can vary a lot depending on where you buy. SwedishCandy.io tracks prices across all the top stores so you can compare and find the best deal — no more bouncing between sites trying to figure out who’s cheapest. Whether you want a single Marabou bar or a whole chocolate haul, we’ve got you covered.
Swedish Candy Land
Marabou Milk Chocolate Bar Lotus Biscoff
Swedish Candy Land
Marabou Chocolate Sea Salt
Swedish Candy Land
Cloetta Polly Milkchoco
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Summer Shipping — Chocolate Melts
Swedish Chocolate is best ordered during cooler months. When temperatures rise above 75°F, chocolate bars can melt during transit. If you must order in summer, look for stores offering insulated packaging or cold packs. Once it arrives, store it in a cool, dry spot — not the fridge, which can cause sugar bloom.
Swedish Chocolate Price Comparison
Marabou dominates the Swedish Chocolate market, and most US-based Swedish Candy stores carry several varieties. Prices vary depending on bar size and store, so here is a side-by-side look at the most popular options.
| Product | Store | Price | Weight | $/lb | Tags | |
|---|---|---|---|---|---|---|
| Swedish Candy Land | $3.49 | 4.6 oz | $12.18 |
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Go to shop | |
| Swedish Candy Land | $3.49 | 4.6 oz | $12.18 |
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Go to shop | |
| Swedish Candy Land | $4.80 | 5.6 oz | $13.61 |
GF
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Go to shop | |
| Swedish Candy Land | $5.49 | 5.6 oz | $15.56 |
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Go to shop | |
| Swedish Candy Land | $17.99 $24.99 | 16.0 oz | $18.01 |
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Go to shop | |
| Swedish Candy Land | $9.99 | 5.3 oz | $30.21 |
|
Go to shop |
Sorted by best value ($/lb). Prices from affiliate partner stores and may change.
More Swedish Candy Categories
Swedish Chocolate is just one piece of the puzzle. If you are building a Swedish Candy order, consider adding some BUBS candy for a completely different texture experience — foamy, chewy, and nothing like anything American. Or browse our sweet candy category for non-chocolate options that pair well with a Marabou bar. Most Swedish Chocolate is also gelatin-free, though not vegan due to dairy.
Hunting for a deal? Check our deals page for the latest discounts on Swedish Chocolate, or see what is trending on our most popular page.
Frequently Asked Questions
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Swedish chocolate, particularly from brands like Marabou and Cloetta, tends to be creamier and milder than Belgian or Swiss varieties. It uses a higher proportion of milk and a distinctive smooth melt that Scandinavians love. The flavor profile leans sweet and milky rather than dark and bitter, though premium dark options exist too.
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Marabou is by far the most iconic Swedish chocolate brand — nearly every Swede has a favorite Marabou bar. Other popular brands include Cloetta (known for Kexchoklad and Plopp), Fazer (Finnish-Swedish favorite), and newer artisan makers. You can compare prices across US retailers for these brands on our chocolate category page.
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Yes! Several online specialty stores ship authentic Swedish chocolate to the US. Retailers like SwedishCandy.com, ScandyCandy, and Swedish Candy Land carry popular bars and assortments. Prices vary significantly between stores, which is why SwedishCandy.io compares them for you — helping you get the best deal on your favorites.
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Kexchoklad is one of Sweden’s most beloved chocolate bars — a crispy wafer covered in milk chocolate. Made by Cloetta, it has been a Swedish staple since 1938. Think of it as Sweden’s answer to a Kit Kat, but with a lighter, crunchier wafer and a distinctly Scandinavian chocolate taste. It is a must-try for anyone exploring Swedish candy.
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Most Swedish chocolate contains milk and may contain traces of nuts, soy, and wheat. Always check the specific product label for allergen information. Some Swedish chocolate bars are produced in facilities that also process peanuts and tree nuts. If you have severe allergies, look for dedicated allergen-free options in our gluten-free or vegan categories.
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Import costs, international shipping, and limited distribution drive up the price of Swedish chocolate in the US. A Marabou bar that costs around $3 in Sweden might be $7-10 when purchased from a US retailer. We built SwedishCandy.io specifically to help you compare prices and find the most affordable options across different stores.
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