Sweden takes candy seriously all year, but December is a different sport. The weekly ritual of lördagsgodis (Saturday candy) gives way to a full Christmas season of sweets that only exist for a few weeks: foam Santas, homemade toffee in paper cups, and a chocolate box so traditional it comes with an unwritten rule about […]
BUBS is not slowing down. The Swedish candy brand that went from zero to more than 60,000 US retail stores in twelve months just added two berry flavors to its lineup for fall, plus a Halloween edition of its iconic skull. Here is what is new and where to find it. Sour Forest Berries Ovals: […]
Sockerbit is taking Swedish pick & mix somewhere it has never been: the natural grocery aisle. The Swedish candy company announced on September 30 that it is partnering with Sprouts Farmers Market to launch packaged candy in nearly 500 Sprouts stores nationwide this October, plus a Swedish pick & mix bulk program in 17 stores […]
We compared the five biggest online Swedish candy stores shipping in the US (on price per pound, shipping speed, shipping cost, curation and freshness) and ranked them. Prices checked October 2026. Quick verdict: our top 5, ranked Sötsak: best overall: $19.99/lb, ships fast from Texas, genuinely curated mixes Swedish Candy Land: best sale prices: $16.99/lb […]
Three Swedish candy shops opened in San Francisco within a year Something is happening in San Francisco. In the span of about a year, three shops dedicated to Swedish candy have opened their doors across the city, from the Marina to Cow Hollow to the Haight. Swedish candy, the TikTok-fueled obsession with Scandinavian pick-and-mix, has […]
BonBon just went big-box New York’s favorite Swedish candy store is now a national brand. BonBon Swedish Candy Co. has launched its BonBon Originals line in more than 1,900 Target stores across the country (plus Target.com) making it one of the biggest Swedish candy retail rollouts in the US to date. The launch, announced September […]
The viral Swedish candy finally hit Target shelves If you have spent any time on #SwedishCandy TikTok, you have seen the Sockerbit bags, those pastel pouches of Swedish pick-and-mix that Americans keep unboxing like treasure. The good news: you no longer need to order them online. Sockerbit is now sold in more than 1,500 Target […]
Ask an American to name a Swedish candy and most will say two words: Swedish Fish. They are in every movie theater, every Halloween bowl, every gas station checkout lane. But here is the question that trips everyone up: are Swedish Fish actually Swedish? The short answer is: sort of. They were invented by a […]
Counting down to Christmas with Swedish candy sounds like a small dream, but finding an actual Swedish candy advent calendar that ships to the US is harder than it looks. These calendars are a niche product: most Swedish candy stores in the US do not carry one at all, and the few that exist sell […]
There is a special kind of happiness in knowing that candy is already on its way to you. A Swedish candy subscription box promises exactly that: a recurring delivery of pick-n-mix favorites (sour skulls, foam sweets, salty licorice, chocolate treats) landing on your doorstep without you having to remember to reorder. But subscriptions differ more […]